The unexpected origins of 30 different alcohol brand names


It takes great marketing to sell booze, and it all starts with the name. Some come from families, others are accurate descriptions, and some are just thrown in to make you think of Ireland. Watch as Mental Floss gets to the bottom of the origin of 30 different alcohol brand names.

And in case you’re curious about whether or not Pabst Blue Ribbon was really named after the ribbon it won in the 1893 Columbian Exposition, it’s safe to say that’s 100% horseshit. How do I know? I found the clipping below in the Los Angeles Herald, printed on March 28th, 1891. Unless they were time travelers, there’s no way they would have known they’d get a blue ribbon.

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Colin Joliat
About Colin Joliat 286 Articles
Colin Joliat is the brains behind this rinky-dink operation. He covers the alcohol industry with two parts information, one part comedy, and one part WTF is wrong with this guy. He's written for Brobible, Guyism, Thrillist, CoolMaterial, Craft, and more.