Boozist

Bud Light and Miller Lite are Colluding, Right?

Bud Light vs Miller Lite
Bud Light Vs Miller Lite

The Bud Light vs Miller Lite war rages on. Bud Light made a brilliant move by printing their beer’s ingredients on the box. That will likely be a requirement at some point in the near future, and they’re just reaping the liquid karma for doing it first. That major breakthrough was overshadowed though by their admittedly awesome corn syrup shenanigans. After a brief bit of nonsense touting farmers, Miller Lite realized it was best to fight humor with humor and released their own commercials in the Bud Knight’s fantasy land.

Most people say the squabbling is dumb, but here we all are talking about Bud Light and Miller Lite instead of anything related to craft beer. Even Stone Brewing’s lawsuit gaining traction against KeySTONE this week garnered little attention. It seems to me like this is all a very clever ruse by two ad agencies who’ve teamed up to keep the focus on macro beer. And you know what? Good for them.

Bud Light Vs. Miller Lite

https://www.youtube.com/watch?v=HGzQ1i_Udc0
https://www.youtube.com/watch?v=3fQbf28uglg