Bud Light closes out the summer with TomorrowWorld Festival Cans
Today is the last official day of summer, but the party isn’t over. The EDM festival TomorrowWorld takes over Chattahoochee Hills, Ga. this weekend and Bud Light is delivering limited edition TomorrowWorld Festival Cans.
If the cans seem a little whimsical, that’s because Bud Light worked with the TomorrowWorld artists to match the festival’s fairytale theme.
The themed cans come in six different colors and are available at the festival and convenience stores in the Atlanta area. But they won’t last long. The brand only created 85,000 cans and TomorrowWorld had more than 160,000 attendees in 2014.
If you’re heading to TomorrowWorld, hit up the beer tent first. Then keep an eye out for Bud Light’s main stage viewing platform and the “Camp of Whatever” in Dreamville. I’m not sure what Dreamville is for festival goers, but in my mind it’s a Super Bowl win for the Packers.
Lately, we’ve seen more than a case or two of new cans from Bud Light. We saw 31 designs for Diplo’s Mad Decent Block Party and 28 NFL cans for winners like the New England Patriots, and even losers like the Seattle Seahawks.
Does this make Bud Light the Absolut of beer? And is there anything they won’t sponsor? It’s too early to tell, but if the Bud Light folks are reading this, I have a birthday coming up that needs a beer sponsor.
If you’re not going to TomorrowWorld and you want a limited edition can, you’re SOL. But check out Bud Light’s #SummerBucketList for summery ideas or plan a quick MLB road trip to a stadium with cheap beer.